SEO - Search Engine Optimisation

Search Engine Optimization stands for SEO offer valuable services that make website ranking high over search engine pages. SEO experts make your website more visible on the Internet. SEO packages provide wide range of optimization services at affordable prices. Strategies involved in SEO work are classified in two different categories one is On-page SEO and other is Off-page SEO. For attaining success in online business you need to focus on On-page SEO techniques.

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Client Speak

I would like to commend you for the excellent service you provided us, getting back to us even at odd hours of the day and working across different time zones, to ensure that we met our deadlines on time. The diversity and creativity of the developers at Offshore.NET Development has been an ongoing asset.

Jayant Shah, VP New Media

Social media optimization

Social media optimization (SMO) was originally designed to drive traffic from social media sites such as bookmarking sites and social networks. However, SMO is now significantly more important and not simply because social networking has grown but because SMO also improves SEO performance. Good SMO will drive traffic from both direct social site referrals and from search engines. The Origin of SMO Social media optimization (SMO) was first used in 2006 by Rohit Bhargava in his article the 5 rules of social media optimization. At this time the core focus was driving traffic to websites from social sites. This remains the core purpose of SMO as outlined in Wikipedia "SMO is similar to search engine optimization in that the goal is to generate traffic and awareness for a website. In general, social media optimization refers to optimizing a website and its content in terms of sharing across social media and networking sites."

The SEO Shift
In Rohit's initial article the focus of SMO was on linkability, portable content and easy bookmarking. This has changed over the years as social networks have changed and also as search engines have looked to social signals to help rank content. Wikipedia says "social media optimization is becoming increasingly important for search engine optimization, as search engines are increasingly utilizing the recommendations of users of social networks such as Facebook, Twitter, and Google+ to rank pages in the search engine result pages." Arguably traditional SEO focused on the technical structure of websites rather than the user experience or even the quality of content itself. SMO is very concerned with the quality of the content, the authority of the author and the user experience of interacting with the content and the author. These aspects of SMO can help improve SEO performance as search engines increasingly look for social signals to aid the ranking of pages. Social signals may not as simple as the number of shares or the size of a person's network. For example, the network size may be less important than who is in the network and who interacts with a user's content. Social networks provide vast volumes of data which can be analysed to identify patterns and collective preferences. Machine learning, the construction of systems that can learn from data, is increasingly being applied to this data to develop new insights so search engines are likely to use something more complex than just the number of shares.

Word of Warning: Excessive Link Dropping Is Not SMO

You might be tempted to think that one way to SMO your content is to join every LinkedIn Group, Google Plus community, etc., and to share links to your content seeking shares or comments. You would be wrong, very wrong. This behavior is not only frustrating for other users but counter productive. Firstly real users are likely to unfollow you or hide your posts on Google Plus or even report your content as spam. The situation is even worse with machine learning. If there is no interaction with your posts and links, such as sharing, commenting or liking, then this would indicate to any machine trying to learn from the data that your content is not valuable. Thus the more you post the more your content may be seen as not valued or authoritative. You would be far better focusing in specific communities and really engaging with a relevant audience and authoritative experts.

Dedicate Team

We have an expert and dedicated team member of different type of project like ppc, seo, smo .Also have expert member of Web development and design in different technologies and open source like Php web development open source like Cakephp , Joomla phpbb etc.A well dedicated team of internet marketing
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Web 2.0 Promotion

Web 2.0 tools are a wondreful advance in technology. All Web 2.0 Tools are obviously on the World Wide Web and the word "tools" means an application on your computer. Before the term Web 2.0 Tools was coined, there were all kinds of names for these applications. There was a lot of confusion as to what they would call these application.
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